Privacy Policy

What is “Personal Information”?

Information that can be associated with a particular consumer or device.

Personal Information we collect

As part of the data collection to service TDA’s GO TEXAN ecommerce site purchases you may provide us with any of the following examples of Personal Information:

  • Contact information such as name, email address, postal address and telephone number(s) and
  • Preferences for communications

Personal Information TDA may automatically collect

The web server analyzes traffic to the ecommerce site. The information collected is used to measure traffic within the site, improve the content of the site and for internal review. This includes:

  • IP address, which is the number associated with the service through which you access the Internet, such as through your ISP (Internet service provider);
  • Date and time of your visit or use of our Websites or services;
  • Domain server from which you are using our Websites or services;
  • A general estimate, inferred from IP address and domain server, of the city from which you are visiting our Site, aggregated with all other users
  • Type of computer, web browsers, search engine used, operating system, or platform you use;
  • Your movement and activity within the Website, which is aggregated with other Personal Information

How TDA may use Personal Information

  • To provide you with the Website(s), services and magazine as well as related promotions, newsletters and information you request
  • To respond to your inquiries and provide you with requested information and other communications, including email, alerts, notification of promotions, contests, and events
  • We may occasionally make our subscribers’ personal information (such as email or mailing address) available to GO TEXAN or the Texas Department of Agriculture for newsletter emails. You may unsubscribe to any emails you no longer wish to receive.
  • To maintain, improve, customize, or administer the Website, improve the quality of our business, the Website, and other services, resolve technical problems, improve security or develop other products and services
  • To perform analytics for business purposes and business intelligence, such as monitoring traffic to our Website and counting ad impressions
  • To maintain the safety, security, and integrity of our Website and other services, databases and other technology assets and our business, including preventing fraud, detecting security breaches and prosecuting violators
  • To identify and repair errors in our Websites’ functionality
  • For any other purposes, which will be disclosed to you at the time we collect additional personal information and/or pursuant to your consent 

Privacy of Children

Children (persons under the age of 18) are not eligible to use our Site without the supervision of their parents. If you are under the age of 18 please do not submit any personal information to TDA or use any function of this site without parental consent. This site is not intended for use by anyone under the age of 13. 

Do we use cookies?

TDA uses cookies as part of the Google Analytics suite, explained above under “Personal Information TDA may automatically collect.” This allows TDA to enhance the performance of the Website, provide more relevant information to you and help TDA better understand the behaviors of users who use the site.

TDA does not use tailored advertisements or targeted advertisements.

Payment information

All online purchase transactions are secure. GO TEXAN and the Texas Department of Agriculture do not hold or process payment information as part of the sale of ecommerce products. This process is done on the agency’s behalf through a third-party vendor, Stripe.

Payment information for ecommerce purchases is processed and maintained by Stripe. This company is PCI Compliant at the highest level as a Level 1 DSS Service Provider. The Payment Card Industry Data Security Standard (PCI DSS) is a set of requirements intended to ensure that all companies that process, store, or transmit credit card information maintain a secure environment. It was launched on September 7, 2006, to manage PCI security standards and improve account security throughout the transaction process. An independent body created by Visa, MasterCard, American Express, Discover, and JCB, the PCI Security Standards Council (PCI SSC) administers and manages the PCI DSS. Interestingly, the payment brands and acquirers are responsible for enforcing compliance, rather than the PCI SSC. Stripe has access to your Personal Information only to the extent of performing their services such as credit card processing, order fulfillment, managing data, and customer service. 

How secure is your information?

Information collected about your use of the site, including how you navigate the site and information like browser, approximate location and device, are secured using Google Analytics’ authentication tools. This aggregated information is used only for internal review of the Site and to improve the performance of products.

Personal Information such as email address or name, collected as part of checkout, is accessed only on secure computers and file storage in compliance with the Texas Department of Agriculture’s Information Technology policy. The agency uses iContact to manage our email marketing, including email address storage, and their privacy policies are available for review here: iContact.com.

All pages on shop.gotexan.org, including those that collect information from users, are secured using HTTPS to encrypt customer information as it travels from your computer to our servers.

Access to your information

The Texas Department of Agriculture maintains the information collected through order forms. With few exceptions, you are entitled, on request, to be informed about the information that we collect about you. Under Sections 552.021 and 552.023 of the Texas Government Code, you also are entitled to receive and review the information. Under Section 559.004 of the Government Code, you are also entitled to have us correct information about you that is incorrect.